Compare FIME / WHX Miami vs Hospitalar

Score
Buzzbox Score 7.2 (Strong)9.5 (Exceptional)
Event Details
Dates June 17-19, 2026May 19-22, 2026
Location Miami Beach Convention Center, Miami Beach, FLSao Paulo Expo Exhibition & Convention Center, Sao Paulo, Brazil
Scale largemega
Audience
Attendees 15,00091,000
Exhibitors n/an/a
Purchasing authority ~50%~55%
Effective buyers 7,50050,050
Costs
$/sqft n/an/a
10×10 space n/an/a
All-in estimate n/an/a
Cost per buyer n/an/a

Why exhibit at FIME / WHX Miami

The #1 show for reaching Latin American and Caribbean healthcare buyers from US soil. Miami location eliminates visa and logistics complexity that Hospitalar (Brazil) presents. If you want LatAm distribution without leaving the US, this is it.

Why exhibit at Hospitalar

The #1 gateway to Latin America's healthcare markets. Brazil alone is the 6th largest medical device market globally. 91,000+ attendees with significant government procurement officers make this essential for companies expanding into LatAm.

Why skip FIME / WHX Miami

Not a clinical/scientific conference: no educational sessions or CME credits drive traffic. US domestic buyers have better options at specialty-specific shows. Attendance is lower-density than the big mega shows (15k vs 90k at Hospitalar), so lead volume per dollar is lower if your primary target is Brazil specifically.

Why skip Hospitalar

Brazil's ANVISA regulatory pathway is complex and slow. Companies without existing Brazilian registration or a local importer/distributor will collect leads they can't convert for 12-24 months. Portuguese-language materials are essential. English-only booths underperform badly.

Long-term partners

INFAB (10+ years) • AAGL (8+ years) • True Digital Surgery

2025 Association TRENDY Awards: 4 wins Best Convention Program • Best Convention Promotion Package • Best Website • Best Advertising Media Kit For our AAGL Global Congress campaign. From 200+ entries across 80+ organizations.
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