Medical device marketing, from someone who knows devices.
Source: openFDA 510(k) data, retrieved 2 November 2026.
| Review panel | Cleared in 2025 |
|---|---|
| Radiology | 478 |
| Orthopedic | 404 |
| General and Plastic Surgery | 379 |
| Cardiovascular | 349 |
| Gastroenterology and Urology | 258 |
| Dental | 228 |
| Neurology | 218 |
| General Hospital | 188 |
| Microbiology | 120 |
| Physical Medicine | 111 |
| Anesthesiology | 99 |
| Obstetrics/Gynecology | 93 |
| No panel recorded | 63 |
| Clinical Chemistry | 53 |
| Ear, Nose and Throat | 44 |
| Ophthalmic | 38 |
| Hematology | 22 |
| Clinical Toxicology | 21 |
| Immunology | 19 |
| Pathology | 13 |
| Total | 3,198 |
| Month | Cleared |
|---|---|
| January 2025 | 254 |
| February 2025 | 235 |
| March 2025 | 244 |
| April 2025 | 282 |
| May 2025 | 299 |
| June 2025 | 294 |
| July 2025 | 281 |
| August 2025 | 253 |
| September 2025 | 258 |
| October 2025 | 304 |
| November 2025 | 205 |
| December 2025 | 289 |
INFAB since 2010. AAGL since 2018. Four 2025 Association TRENDY Awards. CME events for Children's Hospital Los Angeles, 2022 to 2024.
Most agencies learn your market on your dime. We already know it.
What happens on the call
- You tell Baron what your device does, who buys it, and what your marketing does today.
- Baron looks at your website with you and says what he would change first.
- You get a straight answer on what to do next, and on whether Buzzbox Media is the right fit. If it is not, he will say so.
You talk with Baron himself, on a video call in your browser. Nothing to download or install.
The call link comes by email, with a link to move or cancel the call if you need to.
The call is:
- 30 minutes about your device and your marketing, with the person who would do the work.
The call is not:
- A hand-off to a salesperson or an account manager.
- A written audit or a proposal. Those come later, if you both want to go further.
- A contract. There is nothing to sign.
What Buzzbox Media does for INFAB
INFAB designs and manufactures radiation protection apparel in Camarillo, California. Buzzbox Media runs its brand, its annual printed catalog, its online store, its search and Google Ads, and a reporting dashboard for its leadership.
Buzzbox Media has done this work for INFAB every year since 2010.
Selling a medical device? Pick a time for a free 30‑minute call.
What Buzzbox Media does
Buzzbox Media is a medical device marketing agency in Franklin, Tennessee, founded in 2010 by Baron Miller. It works exclusively with medtech companies and healthcare associations, and Baron runs every account himself. Clients include INFAB, a client since 2010, AAGL, since 2018, and True Digital Surgery, a B. Braun company.
- SEO and AI search.Product and service pages written and marked up so Google and AI assistants such as ChatGPT can find and quote them.
- Google and LinkedIn ads.Ads for surgeons, hospital buyers and procurement teams, counted by quote requests and booked calls, with results on a daily dashboard.
- Account-based marketing.Campaigns aimed at the named hospitals and health systems you want to sell to.
- Branding and websites.Brand identity, websites and online stores for device companies, from a first launch to a full rebrand.
- Catalogs and product content.Printed and digital catalogs, product pages and white papers, each checked against what the device is cleared to say.
- Video.Product explainers, procedure demonstrations and speaker promotion video.
- Conference marketing.Event branding, registration campaigns, signage and printed programs for medical meetings, and booth materials for exhibitors.
For medical device makers, surgical technology and diagnostics companies, and medical societies in the US. The first work is a 90-day plan and test with written reports at day 45 and day 90.
How the work is made
You work with Baron Miller, the founder, on every account. He built a production system called Apiary, which has run production on the INFAB and AAGL accounts since 2023. Apiary gives each part of the work (strategy, copy, design, search, and a check of every claim against what the device is cleared to say) its own written rules and a review step, and software does the routine production. Baron directs the work and reviews every piece before it reaches you.
Questions before you book
What happens on the free call?
You tell Baron Miller what your device does and who buys it, and he looks at your website with you. In 30 minutes you get a straight answer on what to do next, and on whether Buzzbox Media is the right fit. There is nothing to sign.
Who will I talk to?
Baron Miller, the founder of Buzzbox Media. He runs every account himself, so the person on the call is the person who would do the work. There is no account manager or sales rep.
Which marketing agency works with 510(k)-cleared medical device brands?
Buzzbox Media works exclusively with medtech companies and healthcare associations. For a 510(k)-cleared device, every page, ad and catalog is written within the cleared indications, and your own regulatory reviewer still signs off. Clients include INFAB, a client since 2010, AAGL, since 2018, and True Digital Surgery, a B. Braun company.
What does Buzzbox Media cost?
Most companies start with a 90-day plan and test: $8,000 to $20,000 in fees, with ad spend billed to your own card. Ongoing work after that runs $2,500 to $6,250 a month. The free 30‑minute call with Baron Miller tells you what the work for your device would include before any price is set.
How does Buzzbox Media handle FDA rules on what a device can claim?
Every page, ad and catalog is checked against what the device is cleared to say before it reaches you: indications, claims and required disclaimers. Your own regulatory or legal reviewer still signs off wherever your process requires it.
What are the alternatives to Buzzbox Media?
Other agencies that focus on medical devices include ParkerWhite, The Matchstick Group and Icovy Marketing. Buzzbox Media's comparison of ten medical device marketing agencies covers each one's focus, location and named clients, and says plainly that Buzzbox Media wrote it and placed itself first.
Last reviewed by Baron Miller
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Ask a question insteadBuzzbox is a highly effective and very professional company. We consider them an essential partner in our growth. Our SEO and social media results are off the charts, and our marketing, website, and print catalog are considered the best in class.