Est. 2008 · Nashville, TN
Elevating the Vision.
Simplifying the Science.
Healthcare & Medical Device Marketing
AI-powered. Nashville-based. Built for healthcare.
We help medical device companies and healthcare organizations build brands that physicians trust.
AI-augmented strategy. Human-led execution. Built for regulated industries.
Case Study
Radiation Protection. Reimagined.
10+ year partnership. Full rebrand. 200+ SKU product catalog. Ecommerce platform, AI-driven analytics, and ongoing SEO + Google Ads management.
Case Study
8 years of elevating gynecologic surgery
Conference branding to 200-page scientific programs. 8 years. 3,000+ attendees. 7,100+ members. 100+ countries.
2025 Association TRENDY Awards
4 wins from 200+ entries across 80+ organizations
- ★ Best Convention Program
- ★ Best Convention Promotion Package
- ★ Best Website
- ★ Best Advertising Media Kit
Speaker promotion. Event branding. The full conference marketing experience.
View full case study
Case Study
Surgery Re-imagined
Brand identity for FDA-cleared robotic surgical technology. Supporting partnerships with Alcon and AESCULAP.
View full case study
Client Spotlight
CME program design for one of the nation's top pediatric hospitals
We designed conference programs and event branding for CHLA continuing medical education events, including international symposiums on pediatric heart failure and liver disease.
"We had the privilege of working with Buzzbox for the branding of our annual meeting, 'Epilepsy Update 2022'. Their expertise and creativity were instrumental in capturing our vision and the spirit of our event."
Medical Device Companies We Work With
From FDA-cleared surgical systems to radiation protection apparel, we understand your market.
Medical Device Manufacturers
OEMs bringing Class II and Class III devices to market. We handle everything from 510(k) launch marketing to full product line rebrands with 200+ SKU catalogs. Our clients include radiation protection, surgical robotics, and cardiac monitoring device manufacturers.
Surgical Technology Companies
Companies developing visualization systems, robotic platforms, and minimally invasive surgical tools. We create marketing that communicates clinical value to surgeons and hospital buying committees while staying within FDA promotional guidelines.
Medical Associations & Societies
National and international medical associations hosting scientific conferences, publishing journals, and advancing clinical specialties. We design 200-page scientific programs, event branding, and membership marketing campaigns for 3,000+ attendees across 100+ countries.
Healthcare Startups
Early-stage medtech companies with FDA-cleared or pre-market devices that need brand identity from scratch. We build the foundation: naming, visual identity, website, pitch materials, and go-to-market strategy for your first product launch.
How We Work
Every engagement follows the same arc.
01
Brand
Identity, positioning, visual systems
- Brand strategy
- Visual identity
- Catalogs & collateral
- Video & photography
02
AI Layer
We use data and AI to optimize campaigns before you scale spend
- Predictive analytics
- Content optimization
- Workflow automation
- Performance modeling
03
Audience
Physicians, buyers, decision-makers
- Healthcare SEO
- Conference marketing
- Physician outreach
- Digital campaigns
Brand becomes signal. AI sharpens the signal. Physicians hear it.
Why Medical Device Companies Choose Buzzbox
Most agencies dabble in healthcare. We live it.
18 Years in Healthcare Only
We don't do restaurants, retail, or real estate. Every project since 2008 has been in healthcare or medical devices. That means we already speak your language — FDA pathways, physician marketing, scientific conferences, regulatory compliance.
1 Agency, Full Service
Brand identity, 200-page catalogs, surgical video, SEO, conference marketing, ecommerce — all from one team that knows your product line. No juggling five vendors.
AI Augmented, Not Replaced
We use AI to analyze physician behavior, optimize campaigns, and predict what converts — but every strategy is led by humans who understand regulated industries. The AI sharpens our instincts; it doesn't replace them.
10+ Year Client Relationships
INFAB has been with us since 2014. AAGL since 2018. We build long-term partnerships because we treat your business like ours. Our average client tenure is measured in years, not months.
Frequently Asked Questions
What makes medical device marketing different from general healthcare marketing?
Medical device marketing operates under strict FDA regulations, requires deep knowledge of 510(k) and PMA pathways, and targets a specialized audience of surgeons, procurement teams, and hospital administrators. Unlike general healthcare marketing, every claim must be substantiated, every visual must be compliant, and the sales cycle is typically 6–18 months. We’ve navigated these complexities for 18 years across Class II and Class III devices.
Do you work with startups or only established medical device companies?
Both. We’ve launched brands from scratch — like True Digital Surgery for B. Braun — and scaled established companies like INFAB Corporation over 10+ years. Whether you need a go-to-market strategy for your first FDA-cleared device or a rebrand for a product line with 200+ SKUs, we adapt our approach to your stage.
How do you handle FDA compliance in marketing materials?
Every piece of content we create goes through a compliance-aware process. We work within your regulatory team’s framework — whether that means pre-cleared claims, required disclaimers, or specific labeling requirements. After 18 years in medical devices, we know where the lines are and how to create compelling marketing that stays within them.
What services do you offer for medical device companies?
Full-service marketing: brand identity and strategy, website design, product catalog design (print and digital), video production (surgical, product demos, testimonials), healthcare SEO, conference and trade show marketing, ecommerce, physician outreach campaigns, and AI-powered marketing analytics.
How much does medical device marketing cost?
Engagements typically range from $5,000–$15,000/month for ongoing retainers, or $10,000–$75,000+ for project-based work (rebrands, catalog design, website builds). We scope every engagement individually based on your goals, timeline, and competitive landscape. Start with a 30-minute brand audit — it’s free and gives you a clear picture of the opportunity.
Why Nashville for medical device marketing?
Nashville is one of the largest healthcare hubs in the United States. HCA Healthcare, the nation’s largest hospital system, is headquartered here alongside hundreds of healthcare companies. Being embedded in this ecosystem gives us proximity to the industry, access to healthcare professionals for research, and a deep understanding of how healthcare organizations make buying decisions.
"Buzzbox is a highly effective and very professional company. We consider them an essential partner in our growth. Our SEO and social media results are off the charts, and our marketing, website, and print catalog are considered the best in class."
"AAGL’s brand recognition success is largely attributed to Baron and Buzzbox. They have been a true partner, approaching each project professionally and creatively. Top-notch marketing and design professionals with the entire package."
"Within the complexity of healthcare, Buzzbox stands out with their responsive and consistently high-quality design and development support. Their understanding of our industry has empowered True Digital Surgery to connect with our target audience."
Let's talk about your marketing goals.
30-minute brand audit. No pitch, just insights on how to reach more physicians and grow your market share.
or email us directly at hello@buzzboxmedia.com