Medical Conference Exhibitor Guides
Deep, data-driven guides for medical device companies that exhibit at conferences. We've designed exhibits at AAGL every year for fifteen years; these guides are what we wish someone had handed us in year one.
Medical Conference Exhibitor Guide 2026: Costs and ROI How medical device companies pick shows, budget a booth, work the floor, and measure ROI. Estimated all-in booth costs for 50+ 2026 medical conferences.
Read the guide → Medical Conference Booth Costs 2026: 50+ Shows Compared Compare estimated all-in booth costs for 50+ medical conferences in 2026, from $2K (AMIA) to $55K (TCT). Drayage, union labor, and hidden fees explained.
Read the guide → Medical Conference Targeting: Choosing Where to Exhibit A five-part framework for choosing which medical conferences to exhibit at: audience fit, purchasing authority, cost efficiency, competitors, and timing.
Read the guide → Medical Conference Calendar 2026: Month-by-Month Dates Month-by-month 2026 medical conference calendar for device exhibitors, with key dates, space reservation deadlines, and booth planning timelines for each show.
Read the guide → Medical Conference Booth Design: Types, Costs, Union Rules Pick the right booth type for your medical device, avoid union labor surprises, and win the corner upgrade. Booth sizes, estimated costs, and budget formulas.
Read the guide → Medical Conference Lead Generation and ROI Playbook Lead retrieval systems, post-show follow-up, product theaters, and attribution. How to measure the real return on a medical conference exhibit investment.
Read the guide → FDA Conference Compliance: Booth Rules for Medical Devices What medical device companies can show, claim, and hand out at conferences. FDA promotional rules, Sunshine Act reporting, and CE/CME limits explained.
Read the guide → How to Read a Medical Conference Exhibitor Prospectus Exhibitor prospectuses are sales documents. How to read one like a buyer, which sponsorship add-ons return value, and which quietly inflate your show budget.
Read the guide → Medical Conference Exhibit Logistics and Drayage Costs Drayage, material handling, advance warehouse versus direct to show, union labor, and install labor. The line items that quietly double a booth budget.
Read the guide → Healthcare Conference Booth Branding: The 20-Foot Rule Booth graphics for medical device companies: message hierarchy, compliant claims on large format, color and lighting, and the files your exhibit house needs.
Read the guide → HIMSS vs AAOS vs RSNA: How Booth Planning Differs Three flagship medical shows, three different exhibiting problems. How buyer type, venue labor rules, floor scale, and demos change your booth plan at each.
Read the guide → Exhibiting at International Medical Conferences What changes when a US device company exhibits abroad: distributor-led floors, regulatory display rules, carnets and customs, and stand build conventions.
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