Compare AUA vs SUFU
| 9.4 AUA | 8.4 SUFU | |
|---|---|---|
| Score | ||
| Buzzbox Score | 9.4 (Exceptional) | 8.4 (Excellent) |
| Event Details | ||
| Dates | May 15-18, 2026 | February 25-28, 2026 |
| Location | Washington, DC (Walter E. Washington Convention Center) | San Juan, PR (Sheraton Puerto Rico Hotel & Casino) |
| Scale | large | small |
| Audience | ||
| Attendees | 8,000 | 800 |
| Exhibitors | — | — |
| Purchasing authority | ~55% | ~70% |
| Effective buyers | 4,400 | 560 |
| Costs | ||
| $/sqft | $44 | — |
| 10×10 space | $4,400 | — |
| All-in estimate | $8,000 – $15,000 | $5,000 – $10,000 |
| Cost per buyer | $2.61 | $13.39 |
Why exhibit at AUA
8,000+ urology professionals in one place. Strong mix of community and academic urologists who actively evaluate robotics, laser systems, endoscopic instruments, and implants. Business Suites offer private meeting rooms for high-value conversations outside the exhibit floor.
Why exhibit at SUFU
The only standalone meeting dedicated to urodynamics and female pelvic medicine. Every attendee is a potential buyer for pelvic floor devices, neuromodulation systems, and urodynamics equipment. Small enough for high-quality conversations with KOLs who set practice patterns.
Why skip AUA
Purely urology-focused. If your device crosses into general surgery or other specialties, a broader meeting like ACS delivers more diverse buyer access. The $44/sqft rate is on the higher side for a specialty meeting.
Why skip SUFU
Only 800 attendees -- total market reach is very limited. For broader urology exposure, exhibiting at AUA (12,000+ attendees) or the SUFU session within AUA is more cost-effective. Puerto Rico location adds shipping complexity.