SMFM 2026
By Buzzbox Media · Last reviewed August 3, 2026
What is SMFM?
The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies. February timing aligns with hospital Q1 capital budgets. Las Vegas venue drives strong attendance.
What are the key facts about SMFM?
- Host organization: Society for Maternal-Fetal Medicine
- Primary specialty: maternal fetal medicine
- Scale: large
- Geography: US National
- International attendance: ~10%
- See all OB/GYN & Women's Health conferences
Which device categories fit SMFM?
Which buyer stages does SMFM fit?
What does SMFM charge for booth space?
Read from the SMFM exhibitor prospectus published by Society for Maternal-Fetal Medicine. These are the prices that document states. View the prospectus ↗
| Booth Type | $/sqft | 10×10 Cost | Notes |
|---|---|---|---|
| Standard booth | n/a | n/a | Min 100 sqft |
What does an all-in 10×10 inline booth cost?
| Estimated all-in total | $8,000-$16,000 |
Buzzbox Media estimate covering space rental plus standard show services. Not a quote and not the organizer's number. Does not include travel, staffing, booth display, or marketing materials. Confirm current pricing with the organizer.
Planning the SMFM booth itself? Read our guide to medical conference booth design for booth types, union labor rules, and the corner upgrade.
Who attends SMFM?
3,000+ MFM professionals. Focus on high-risk pregnancy, fetal diagnosis, and perinatal outcomes. Industry Learning Events and Product Theaters available. February timing in Las Vegas is strategic for Q1 budget cycles.
- Purchasing authority: ~50% of attendees
- Effective buyers: ~1,500
- Cost per effective buyer: $8 ($12,000 all-in ÷ 1,500 buyers)
- International attendance: ~10%
Where is SMFM held?
- Venue: Las Vegas, NV (Caesars Forum)
- Product theater: Available
Who else exhibits at SMFM?
Exhibitor data coming soon for SMFM.
Is SMFM worth exhibiting?
Why Exhibit
The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies. February timing aligns with hospital Q1 capital budgets. Las Vegas venue drives strong attendance.
Why Skip
Exclusively MFM/perinatal: if your device serves general OB-GYN or adult medicine, ACOG is a better fit. 3,000 attendees is large but not mega-scale, so cost-per-contact may be higher than bigger meetings.
What should exhibitors know before SMFM?
Prospectus PDF available online. Product Theaters confirmed available. Key contact: Kasey McNeil (Sr. Director, Meetings). Las Vegas venue at Caesars Forum is premium convention space.
What is the Buzzbox Score for SMFM?
7.8 / 10 (Strong)
7.8 out of 10. A solid, dependable show for the right exhibitor. Carried by data transparency (9.1: booth pricing published and exhibitor prospectus available). The lightest dimension is exhibitor experience (7.3, product theater / demo stage available). The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.
Strong (8.0): 50% purchasing authority (moderate), 38:1 attendee ratio, and large-scale event.
Solid (7.6): $67.50/sqft, above the $42.50 median, cost per qualified buyer runs ~$8.0, and union convention center (drayage / labor adds up).
Standout (9.1): booth pricing published, exhibitor prospectus available, and exhibitor count disclosed.
Solid (7.3): product theater / demo stage available.
Strong (8.6): honest "who should skip" guidance, the flagship / largest show in its niche, and product-theater opportunity for thought leadership.
Strong (8.5): large and well-established.
When are the SMFM exhibitor deadlines?
Detailed deadlines not yet published for SMFM. Check the official site for the application window.
Frequently Asked Questions
How much does a booth cost at SMFM?
SMFM publishes an exhibitor prospectus, and read from it an all-in 10×10 booth works out to roughly $8,000-$16,000, covering space rental plus standard show services. Travel, staffing, and booth display are additional. This is an estimate read from a published prospectus, not a quote, so confirm current pricing with the organizer.
How many people attend SMFM?
SMFM draws approximately 3,000 attendees. 3,000+ MFM professionals. Focus on high-risk pregnancy, fetal diagnosis, and perinatal outcomes. Industry Learning Events and Product Theaters available. February timing in Las Vegas is strategic for Q1 budget cycles.
When and where is SMFM 2026?
SMFM 2026 takes place February 8-13, 2026. The venue is Las Vegas, NV (Caesars Forum). Society for Maternal-Fetal Medicine hosts the meeting.
How many SMFM attendees have purchasing authority?
About 50% of SMFM attendees hold purchasing authority, which works out to roughly 1,500 effective buyers out of approximately 3,000 attendees. Effective buyers multiplies total attendance by the share of attendees who hold purchasing authority. Both inputs are estimates drawn from organizer reporting and our own exhibitor research, so read the figure as directional rather than exact.
How does Buzzbox Media score SMFM?
SMFM carries a Buzzbox Score of 7.8 out of 10 (Strong). The score weighs six factors: audience quality, cost efficiency, data transparency, exhibitor experience, editorial value, and growth trajectory. Each factor is scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band, and every conference in our index cleared a relevance bar to be listed, so 7.0 is the floor. On this record the highest is data transparency at 9.1 and the lowest is exhibitor experience at 7.3.