SMFM 2026
Overview
The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies. February timing aligns with hospital Q1 capital budgets. Las Vegas venue drives strong attendance.
Key Facts
- Host organization: Society for Maternal-Fetal Medicine
- Primary specialty: maternal fetal medicine
- Scale: large
- Geography: US National
- International attendance: ~10%
Best For
Buyer Stage Fit
Booth Costs
| Booth Type | $/sqft | 10×10 Cost | Notes |
|---|---|---|---|
| Standard booth | — | — | Min 100 sqft |
All-In Cost Estimate (10×10 Inline)
| Space rental | — |
| Drayage | $1,200 – $2,500 |
| Electrical (20A) | $300 – $450 |
| Carpet/padding | $200 – $400 |
| Cleaning (3 days) | $150 – $250 |
| Lead retrieval (1 unit) | $400 – $900 |
| Wi-Fi | $500 – $1,500 |
| Estimated total | $8,000 – $16,000 |
Does not include travel, staffing, booth display, or marketing materials.
Audience
3,000+ MFM professionals. Focus on high-risk pregnancy, fetal diagnosis, and perinatal outcomes. Industry Learning Events and Product Theaters available. February timing in Las Vegas is strategic for Q1 budget cycles.
- Purchasing authority: ~50% of attendees
- Effective buyers: ~1,500
- Cost per effective buyer: $8 ($12,000 all-in ÷ 1,500 buyers)
- International attendance: ~10%
Venue & Logistics
- Venue: Las Vegas, NV (Caesars Forum)
- Product theater: Available
Who Else Exhibits
Exhibitor data coming soon for SMFM.
Our Take
Why Exhibit
The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies. February timing aligns with hospital Q1 capital budgets. Las Vegas venue drives strong attendance.
Why Skip
Exclusively MFM/perinatal -- if your device serves general OB-GYN or adult medicine, ACOG is a better fit. 3,000 attendees is large but not mega-scale, so cost-per-contact may be higher than bigger meetings.
Insider Tips
Prospectus PDF available online. Product Theaters confirmed available. Key contact: Kasey McNeil (Sr. Director, Meetings). Las Vegas venue at Caesars Forum is premium convention space.
Buzzbox Score: 6.0 / 10 — Good
Key Deadlines
Detailed deadlines not yet verified for SMFM. Check the official site for the application window.
Frequently Asked Questions
How much does a booth cost at SMFM?
An all-in 10×10 booth at SMFM runs roughly $8,000–$16,000, including space rental, drayage, electrical, carpet, and basic services. Travel, staffing, and booth display are additional.
How many people attend SMFM?
SMFM draws approximately 3,000 attendees. 3,000+ MFM professionals. Focus on high-risk pregnancy, fetal diagnosis, and perinatal outcomes. Industry Learning Events and Product Theaters available. February timing in Las Vegas is strategic for Q1 budget cycles.
When is SMFM ?
SMFM is scheduled for February 8-13, 2026. Location: Las Vegas, NV (Caesars Forum).
Is SMFM worth exhibiting at?
The premier US meeting for maternal-fetal medicine specialists who select fetal monitoring systems, ultrasound equipment, prenatal screening platforms, and NICU technologies. February timing aligns with hospital Q1 capital budgets.