SBI 2026
By Buzzbox Media · Last reviewed August 3, 2026
What is SBI?
The most concentrated gathering of breast imaging specialists in the US. If you sell mammography equipment, breast ultrasound, breast MRI coils, AI-based detection software, biopsy devices, or cryoablation systems, SBI is where the buyers are. Record attendance and growing international presence signal a thriving market.
What are the key facts about SBI?
- Host organization: Society of Breast Imaging
- Primary specialty: breast imaging
- Scale: mid
- Geography: US
- International attendance: ~25%
- See all Radiology & Medical Imaging conferences
Which device categories fit SBI?
Which buyer stages does SBI fit?
What does SBI charge for booth space?
Read from the SBI exhibitor prospectus published by Society of Breast Imaging. These are the prices that document states. View the prospectus ↗
| Booth Type | $/sqft | 10×10 Cost | Notes |
|---|---|---|---|
| Exhibit booth | n/a | n/a | Premium floor placement with marketing support |
What does an all-in 10×10 inline booth cost?
| Estimated all-in total | $8,000-$16,000 |
Buzzbox Media estimate covering space rental plus standard show services. Not a quote and not the organizer's number. Does not include travel, staffing, booth display, or marketing materials. Confirm current pricing with the organizer.
Planning the SBI booth itself? Read our guide to medical conference booth design for booth types, union labor rules, and the corner upgrade.
Who attends SBI?
2024 Montreal drew 1,618 attendees and exhibitors from 36 countries. The most highly attended Symposium ever. 2025 Colorado Springs housing sold out immediately due to overwhelming demand. Highly specialized breast imaging community. 37 countries represented.
- Purchasing authority: ~55% of attendees
- Effective buyers: ~1,045
- Cost per effective buyer: $11.48 ($12,000 all-in ÷ 1,045 buyers)
- International attendance: ~25%
Where is SBI held?
- Venue: Seattle Convention Center | Arch, Seattle, WA
- Management company: SBI (in-house)
- Product theater: Available
Who else exhibits at SBI?
Exhibitor data coming soon for SBI.
Is SBI worth exhibiting?
Why Exhibit
The most concentrated gathering of breast imaging specialists in the US. If you sell mammography equipment, breast ultrasound, breast MRI coils, AI-based detection software, biopsy devices, or cryoablation systems, SBI is where the buyers are. Record attendance and growing international presence signal a thriving market.
Why Skip
Very narrow audience: purely breast imaging. Non-breast-imaging products have no audience. The show is mid-size, so booth inventory is limited and premium placements sell out quickly.
What should exhibitors know before SBI?
SBI is growing fast. The 2024 Montreal meeting set an attendance record and 2025 Colorado Springs sold out housing immediately. This signals strong commercial interest. Industry-Sponsored Labs at $20,000 are a unique way to get hands-on device time with breast imaging radiologists. Seattle is a nice venue city.
What is the Buzzbox Score for SBI?
8.0 / 10 (Excellent)
8.0 out of 10. A top-tier show worth a serious line item. Carried by growth trajectory (10.0: mid-size with room to grow and record attendance recently). The lightest dimension is cost efficiency (7.4, $45/sqft, slightly above the $42.50 median). The most concentrated gathering of breast imaging specialists in the US.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.
Solid (7.4): 55% purchasing authority.
Solid (7.4): $45/sqft, slightly above the $42.50 median and elevated cost per qualified buyer (~$11).
Strong (8.7): booth pricing published, exhibitor prospectus available, and attendee purchasing-authority data published.
Strong (8.7): society-run exhibits (in-house), non-union venue (simpler, cheaper move-in), and purpose-built convention venue.
Strong (8.4): solid exhibitor rationale, "who should skip" note included, and momentum / record-setting growth.
Standout (10.0): mid-size with room to grow, record attendance recently, and exhibit hall sells out / has a waitlist.
When are the SBI exhibitor deadlines?
Detailed deadlines not yet published for SBI. Check the official site for the application window.
Frequently Asked Questions
How much does a booth cost at SBI?
SBI publishes an exhibitor prospectus, and read from it an all-in 10×10 booth works out to roughly $8,000-$16,000, covering space rental plus standard show services. Travel, staffing, and booth display are additional. This is an estimate read from a published prospectus, not a quote, so confirm current pricing with the organizer.
How many people attend SBI?
SBI draws approximately 1,900 attendees. 2024 Montreal drew 1,618 attendees and exhibitors from 36 countries. The most highly attended Symposium ever. 2025 Colorado Springs housing sold out immediately due to overwhelming demand. Highly specialized breast imaging community. 37 countries represented.
When and where is SBI 2026?
SBI 2026 takes place April 16-19, 2026. The venue is Seattle Convention Center | Arch, Seattle, WA. Society of Breast Imaging hosts the meeting.
How many SBI attendees have purchasing authority?
About 55% of SBI attendees hold purchasing authority, which works out to roughly 1,045 effective buyers out of approximately 1,900 attendees. Effective buyers multiplies total attendance by the share of attendees who hold purchasing authority. Both inputs are estimates drawn from organizer reporting and our own exhibitor research, so read the figure as directional rather than exact.
How does Buzzbox Media score SBI?
SBI carries a Buzzbox Score of 8.0 out of 10 (Excellent). The score weighs six factors: audience quality, cost efficiency, data transparency, exhibitor experience, editorial value, and growth trajectory. Each factor is scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band, and every conference in our index cleared a relevance bar to be listed, so 7.0 is the floor. On this record the highest is growth trajectory at 10.0 and the lowest is audience quality at 7.4.