ASCA+SAMBA 2026
Overview
The most important US conference for ambulatory surgery center decision-makers. If you sell ASC equipment, surgical supplies, OR scheduling software, anesthesia systems, or sterilization equipment, this is where the buyers are. ASC administrators and clinical directors -- the people who sign purchase orders -- attend in force. The 2026 SAMBA co-location adds anesthesiologists to the buyer pool.
Key Facts
- Host organization: Ambulatory Surgery Center Association + Society for Ambulatory Anesthesia
- Primary specialty: ambulatory surgery
- Scale: mid
- Geography: US
- International attendance: ~5%
Best For
Buyer Stage Fit
Booth Costs
Booth pricing not yet verified for ASCA+SAMBA. Request our research →
All-In Cost Estimate (10×10 Inline)
| Space rental | — |
| Drayage | $1,200 – $2,500 |
| Electrical (20A) | $300 – $450 |
| Carpet/padding | $200 – $400 |
| Cleaning (3 days) | $150 – $250 |
| Lead retrieval (1 unit) | $400 – $900 |
| Wi-Fi | $500 – $1,500 |
| Estimated total | $8,000 – $18,000 |
Does not include travel, staffing, booth display, or marketing materials.
Audience
First-ever combined ASCA + SAMBA conference in 2026. ASCA brings ASC clinical and operational leaders; SAMBA brings experts in outpatient anesthesia. Strong presence of ASC owners, administrators, and clinical directors who control purchasing. Over 40 sponsors across device, IT, and services.
- Purchasing authority: ~70% of attendees
- Effective buyers: ~1,750
- Cost per effective buyer: $7.43 ($13,000 all-in ÷ 1,750 buyers)
- International attendance: ~5%
Venue & Logistics
- Venue: Gaylord National Resort & Convention Center, National Harbor, MD (Washington DC area)
- Management company: ASCA (in-house)
Who Else Exhibits
Exhibitor data coming soon for ASCA+SAMBA.
Our Take
Why Exhibit
The most important US conference for ambulatory surgery center decision-makers. If you sell ASC equipment, surgical supplies, OR scheduling software, anesthesia systems, or sterilization equipment, this is where the buyers are. ASC administrators and clinical directors -- the people who sign purchase orders -- attend in force. The 2026 SAMBA co-location adds anesthesiologists to the buyer pool.
Why Skip
If you sell hospital-only products or academic research tools, the ASC audience is wrong. The show is operationally focused -- pure clinical/research companies will find limited engagement.
Insider Tips
ASCs are the fastest-growing surgical setting in the US. This conference attracts people who build, manage, and equip surgery centers -- they are active buyers. The Gaylord National is a captive-audience venue (attendees stay on-site), which boosts booth traffic. 2026 is the first combined ASCA+SAMBA event, so expect buzz.
Buzzbox Score: 8.1 / 10 (Excellent)
8.1 out of 10. A top-tier show worth a serious line item. Carried by growth trajectory (9.4: mid-size with room to grow and one of the fastest-growing shows in the space). The lightest dimension is editorial value (7.0, solid exhibitor rationale). The most important US conference for ambulatory surgery center decision-makers.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.
Strong (8.7): 70% purchasing authority.
Standout (9.2): $20/sqft, under the $39 median and cost per qualified buyer runs ~$7.4.
Solid (7.0): booth pricing published, attendee purchasing-authority data published, and all-in cost estimate available.
Solid (7.7): society-run exhibits (in-house), non-union venue (simpler, cheaper move-in), and purpose-built convention venue.
Solid (7.0): solid exhibitor rationale, "who should skip" note included, and broad device-category relevance.
Standout (9.4): mid-size with room to grow, one of the fastest-growing shows in the space, and growing year over year.
Key Deadlines
Detailed deadlines not yet verified for ASCA+SAMBA. Check the official site for the application window.
Frequently Asked Questions
How much does a booth cost at ASCA+SAMBA?
An all-in 10×10 booth at ASCA+SAMBA runs roughly $8,000–$18,000, including space rental, drayage, electrical, carpet, and basic services. Travel, staffing, and booth display are additional.
How many people attend ASCA+SAMBA?
ASCA+SAMBA draws approximately 2,500 attendees. First-ever combined ASCA + SAMBA conference in 2026. ASCA brings ASC clinical and operational leaders; SAMBA brings experts in outpatient anesthesia. Strong presence of ASC owners, administrators, and clinical directors who control purchasing. Over 40 sponsors across device, IT, and services.
When is ASCA+SAMBA ?
ASCA+SAMBA is scheduled for May 13-16, 2026. Location: Gaylord National Resort & Convention Center, National Harbor, MD (Washington DC area).
Is ASCA+SAMBA worth exhibiting at?
The most important US conference for ambulatory surgery center decision-makers. If you sell ASC equipment, surgical supplies, OR scheduling software, anesthesia systems, or sterilization equipment, this is where the buyers are.