WOCNext 2026
Overview
The sole annual educational event for wound, ostomy, and continence nurses, with 85% of attendees directly influencing purchasing decisions for WOC products at their facilities. Non-profit rate of $750/booth is exceptionally low. Highly concentrated buyer audience for wound care, ostomy supplies, and continence products.
Key Facts
- Host organization: Wound, Ostomy, and Continence Nurses Society (WOCN)
- Primary specialty: wound care
- Scale: mid
- Geography: US National
- International attendance: ~5%
Best For
Buyer Stage Fit
Booth Costs
| Booth Type | $/sqft | 10×10 Cost | Notes |
|---|---|---|---|
| 10x10 Standard | $34.00 | $3,400 | Min 100 sqft |
| Non-Profit 10x10 | $7.50 | $750 | Min 100 sqft |
| Corner (add-on) | — | — | Min 100 sqft |
All-In Cost Estimate (10×10 Inline)
| Space rental | $3,400 |
| Drayage | $1,200 – $2,500 |
| Electrical (20A) | $300 – $450 |
| Carpet/padding | $200 – $400 |
| Cleaning (3 days) | $150 – $250 |
| Lead retrieval (1 unit) | $400 – $900 |
| Wi-Fi | $500 – $1,500 |
| Estimated total | $5,500 – $10,000 |
Does not include travel, staffing, booth display, or marketing materials.
Audience
85% of attendees evaluate, recommend, and/or initiate the purchase of WOC care equipment and supplies per WOCN data. Highly specialized nursing audience with direct influence on product selection.
- Purchasing authority: ~85% of attendees
- Effective buyers: ~1,700
- Cost per effective buyer: $4.56 ($7,750 all-in ÷ 1,700 buyers)
- International attendance: ~5%
Venue & Logistics
- Venue: Indianapolis, IN (Indiana Convention Center)
Who Else Exhibits
Exhibitor data coming soon for WOCNext.
Our Take
Why Exhibit
The sole annual educational event for wound, ostomy, and continence nurses, with 85% of attendees directly influencing purchasing decisions for WOC products at their facilities. Non-profit rate of $750/booth is exceptionally low. Highly concentrated buyer audience for wound care, ostomy supplies, and continence products.
Why Skip
Very niche nursing specialty audience of ~2,000. If your product does not directly serve wound care, ostomy, or continence needs, this conference will not deliver relevant leads. Limited crossover to physician or C-suite decision-makers.
Insider Tips
Extremely high purchasing authority (85%) makes this a high-ROI show despite small size. Non-profit rate is the cheapest booth in our entire database at $750. Early bird deadline is mid-July of the prior year -- plan early.
Buzzbox Score: 9.4 / 10 (Exceptional)
9.4 out of 10. One of the strongest exhibiting opportunities in our index. Carried by audience quality (9.8: 85% purchasing authority among attendees). The lightest dimension is exhibitor experience (7.5, non-union venue (simpler, cheaper move-in)). The sole annual educational event for wound, ostomy, and continence nurses, with 85% of attendees directly influencing purchasing decisions for WOC products at their facilities.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.
Standout (9.8): 85% purchasing authority among attendees.
Standout (9.4): $34/sqft, right at the dataset median and non-profit society pricing.
Standout (9.2): booth pricing published, exhibitor prospectus available, and 3 booth options documented.
Solid (7.5): non-union venue (simpler, cheaper move-in) and purpose-built convention venue.
Solid (7.7): solid exhibitor rationale, honest "who should skip" guidance, and broad device-category relevance.
Solid (7.8): mid-size with room to grow.
Key Deadlines
| Deadline | Date |
|---|---|
| Early Bird Deadline | July 17, 2025 |
| Early Bird Rate | 3400 |
Frequently Asked Questions
How much does a booth cost at WOCNext?
An all-in 10×10 booth at WOCNext runs roughly $5,500–$10,000, including space rental, drayage, electrical, carpet, and basic services. Travel, staffing, and booth display are additional.
How many people attend WOCNext?
WOCNext draws approximately 2,000 attendees. 85% of attendees evaluate, recommend, and/or initiate the purchase of WOC care equipment and supplies per WOCN data. Highly specialized nursing audience with direct influence on product selection.
When is WOCNext ?
WOCNext is scheduled for May 31 - June 2, 2026. Location: Indianapolis, IN (Indiana Convention Center).
Is WOCNext worth exhibiting at?
The sole annual educational event for wound, ostomy, and continence nurses, with 85% of attendees directly influencing purchasing decisions for WOC products at their facilities. Non-profit rate of $750/booth is exceptionally low.