HFMA HFMA Annual Conference, medical conference exhibit hall
9.0 Exceptional

HFMA 2026

HFMA Annual Conference
📅 June 7-10, 2026 📍 Gaylord Resort & Conference Center, National Harbor, MD Host: Healthcare Financial Management Association

By Buzzbox Media · Last reviewed August 3, 2026

4,000+
Attendees
~70%
Purchasing Auth.

What is HFMA?

Direct access to 4,000 healthcare CFOs, controllers, and revenue cycle leaders with real purchasing authority over enterprise software, financial systems, and supply chain platforms. One of the few conferences where 70%+ of attendees control budgets. High-quality leads for B2B healthcare IT and services companies.

What are the key facts about HFMA?

Which device categories fit HFMA?

revenue cycle softwareerp healthcarebilling automationfinancial analyticssupply chain managementcompliance softwarepayer contracting tools

Which buyer stages does HFMA fit?

considerationdecision

What does HFMA charge for booth space?

Read from the HFMA exhibitor prospectus published by Healthcare Financial Management Association. These are the prices that document states. View the prospectus ↗

Booth Type $/sqft 10×10 Cost Notes
10x10 customizable space n/a n/a Min 100 sqft

See the full cost guide →

Planning the HFMA booth itself? Read our guide to medical conference booth design for booth types, union labor rules, and the corner upgrade.

Who attends HFMA?

cforevenue cycle directorfinance vphealthcare controllerbilling manager

3,500-4,000+ finance leaders and solution partners attend. Exclusively healthcare finance professionals: CFOs, controllers, revenue cycle directors, billing managers, and finance VPs from hospitals and health systems. 70+ education sessions covering revenue cycle, value-based care, healthcare economics, compliance, and financial strategy. Reimagined on-site experience for 2026. Gaylord Resort venue provides integrated lodging/conference experience.

  • Purchasing authority: ~70% of attendees
  • Effective buyers: ~2,800
  • International attendance: ~3%

Where is HFMA held?

  • Venue: Gaylord Resort & Conference Center, National Harbor, MD
  • Management company: HFMA (self-managed)
  • Product theater: Available

Read the official exhibitor prospectus ↗

Who else exhibits at HFMA?

Exhibitor data coming soon for HFMA.

Is HFMA worth exhibiting?

Why Exhibit

Direct access to 4,000 healthcare CFOs, controllers, and revenue cycle leaders with real purchasing authority over enterprise software, financial systems, and supply chain platforms. One of the few conferences where 70%+ of attendees control budgets. High-quality leads for B2B healthcare IT and services companies.

Why Skip

Zero clinical presence: this is purely a finance and operations audience. Medical device companies selling to surgeons, nurses, or clinical departments will find no relevant buyers here. Gaylord Resort venue in National Harbor is inconvenient for some travelers compared to major convention center cities.

What should exhibitors know before HFMA?

HFMA is the premier show for companies selling to the CFO's office, revenue cycle management, billing automation, financial analytics, supply chain. Not relevant for clinical device companies, but essential for health IT and services companies targeting hospital finance.

What is the Buzzbox Score for HFMA?

9.0 / 10 (Exceptional)

9.0 out of 10. One of the strongest exhibiting opportunities in our index. Carried by audience quality (9.6: 70% purchasing authority and large-scale event). The lightest dimension is cost efficiency (7.3, $112.50/sqft, top-of-market pricing). Direct access to 4,000 healthcare CFOs, controllers, and revenue cycle leaders with real purchasing authority over enterprise software, financial systems, and supply chain platforms.

How we score

Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.

Audience Quality
9.6

Standout (9.6): 70% purchasing authority and large-scale event.

Cost Efficiency
7.3

Solid (7.3): $112.50/sqft, top-of-market pricing

Data Transparency
8.9

Strong (8.9): booth pricing published, exhibitor prospectus available, and exhibitor count disclosed.

Exhibitor Experience
8.4

Strong (8.4): managed by HFMA (self-managed), non-union venue (simpler, cheaper move-in), and product theater / demo stage available.

Editorial Value
8.4

Strong (8.4): solid exhibitor rationale, honest "who should skip" guidance, and product-theater opportunity for thought leadership.

Growth Trajectory
8.8

Strong (8.8): large and well-established and ~200 exhibitors.

When are the HFMA exhibitor deadlines?

DeadlineDate
Show Dates 2026-06-07 to 2026-06-10

Frequently Asked Questions

How much does a booth cost at HFMA?

HFMA publishes a booth rate we can link to: $11,250 for an entry 10×10 space. That is space rental only. We do not publish an all-in estimate for this show, so budget drayage, electrical, labor, and booth display on top, and confirm current pricing with the organizer.

How many people attend HFMA?

HFMA draws approximately 4,000 attendees. 3,500-4,000+ finance leaders and solution partners attend. Exclusively healthcare finance professionals: CFOs, controllers, revenue cycle directors, billing managers, and finance VPs from hospitals and health systems. 70+ education sessions covering revenue cycle, value-based care, healthcare economics, compliance, and financial strategy. Reimagined on-site experience for 2026. Gaylord Resort venue provides integrated lodging/conference experience.

When and where is HFMA 2026?

HFMA 2026 takes place June 7-10, 2026. The venue is Gaylord Resort & Conference Center, National Harbor, MD. Healthcare Financial Management Association hosts the meeting.

How many HFMA attendees have purchasing authority?

About 70% of HFMA attendees hold purchasing authority, which works out to roughly 2,800 effective buyers out of approximately 4,000 attendees. Effective buyers multiplies total attendance by the share of attendees who hold purchasing authority. Both inputs are estimates drawn from organizer reporting and our own exhibitor research, so read the figure as directional rather than exact.

How does Buzzbox Media score HFMA?

HFMA carries a Buzzbox Score of 9.0 out of 10 (Exceptional). The score weighs six factors: audience quality, cost efficiency, data transparency, exhibitor experience, editorial value, and growth trajectory. Each factor is scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band, and every conference in our index cleared a relevance bar to be listed, so 7.0 is the floor. On this record the highest is audience quality at 9.6 and the lowest is cost efficiency at 7.3.

Who attends the HFMA Annual Conference?

HFMA draws healthcare CFOs, VPs of finance, revenue cycle directors, controllers, and supply chain executives. About 70% have direct purchasing authority over enterprise financial and operational software. It is one of the highest decision-maker concentrations of any mid-size healthcare conference.

What types of companies exhibit at HFMA?

HFMA exhibitors include revenue cycle management software vendors, healthcare ERP platforms, supply chain and group purchasing organizations, accounts receivable and claims management tools, and workforce management software targeting hospital finance and operations teams.

Which conferences are similar to HFMA?