GNYDM vs YDC for Exhibitors
Side-by-side data and our editorial take on which conference is the right exhibit investment for your medical device.
If you exhibit medical devices, GNYDM and YDC are likely both on your shortlist. Both serve overlapping clinical buyers, but the audience composition, booth economics, and exhibit floor experience differ in ways that materially affect ROI. GNYDM draws 33,000 attendees with an estimated all-in 10×10 of $8,000-$15,000. YDC draws 28,000 attendees at $8,000-$15,000 all-in. Below is the side-by-side data plus our editorial take on which conference fits which kind of exhibitor.
| 9.4 GNYDM | 9.7 YDC | |
|---|---|---|
| Score | ||
| Buzzbox Score | 9.4 (Exceptional) | 9.7 (Exceptional) |
| Event Details | ||
| Dates | November 27 - December 1, 2026 (exhibit days Nov 29 - Dec 1) | January 29-31, 2026 |
| Location | New York, NY (Jacob K. Javits Convention Center) | Boston Convention & Exhibition Center (BCEC), Boston, MA |
| Scale | mega | mega |
| Audience | ||
| Attendees | 33,000 | 28,000 |
| Exhibitors | n/a | 323 |
| Purchasing authority | ~45% | ~45% |
| Effective buyers | 14,850 | 12,600 |
| Costs | ||
| $/sqft | n/a | n/a |
| 10×10 space | n/a | n/a |
| All-in estimate | Est. $8,000-$15,000 | Est. $8,000-$15,000 |
| Cost per buyer | $0.77 | $0.91 |
Why exhibit at GNYDM
The single largest dental meeting in the United States, consistently drawing 30,000-36,000 attendees to the Javits Center. If you sell to general dentists and want maximum eyeball volume in a single show, GNYDM is the top pick — especially for companies targeting the densely populated Northeast market.
Why exhibit at YDC
One of the top 3 largest dental meetings in the US with 28,000 attendees and 323 exhibitors. Yankee draws heavily from the New England and Northeast corridor -- a wealthy, practice-dense region with high purchasing power. If you sell dental equipment, supplies, imaging, or software, this is a must-attend for Northeast market penetration.
Why skip GNYDM
The sheer size means high noise levels and exhibitor saturation. Javits Center logistics and NYC costs (union labor, hotels, shipping) push all-in costs well above the booth fee. If your product needs focused clinical conversations, smaller specialty meetings deliver better ROI.
Why skip YDC
Regional draw limits value for companies already strong in the Northeast. If you need national reach, ADA Annual Meeting or CDS Midwinter Meeting cover more geography. The show runs Thursday-Saturday, which can be challenging for staff scheduling.