EAST 2027
By Buzzbox Media · Last reviewed August 3, 2026
What is EAST?
Concentrated access to trauma surgeons who make life-or-death equipment decisions for Level I and II trauma centers. January timing hits beginning-of-year budget cycles.
What are the key facts about EAST?
- Host organization: Eastern Association for the Surgery of Trauma
- Primary specialty: trauma surgery
- Scale: mid
- Geography: US National (Eastern US emphasis)
- International attendance: ~5%
- See all Surgery conferences
Which device categories fit EAST?
Which buyer stages does EAST fit?
What does EAST charge for booth space?
Read from the EAST exhibitor prospectus published by Eastern Association for the Surgery of Trauma. These are the prices that document states. View the prospectus ↗
| Booth Type | $/sqft | 10×10 Cost | Notes |
|---|---|---|---|
| Single 8x10 exhibit space | n/a | $5,500 | Includes a 7x44 company ID sign, pipe and drape, and three registrations. Additional representatives are $250 each. Exhibitors may buy multiple 8x10s at $5,500 each. |
Planning the EAST booth itself? Read our guide to medical conference booth design for booth types, union labor rules, and the corner upgrade.
Who attends EAST?
1,000+ trauma and acute care surgeons and allied healthcare professionals. EAST is the eastern US counterpart to AAST (national/western focus). Strong practice management and research focus. Conference recently held January 2026 in Atlanta.
- Purchasing authority: ~65% of attendees
- Effective buyers: ~975
- International attendance: ~5%
Where is EAST held?
- Venue: Atlanta, GA (Signia by Hilton Atlanta, 2026); New Orleans, LA (2027)
Who else exhibits at EAST?
Exhibitor data coming soon for EAST.
Is EAST worth exhibiting?
Why Exhibit
Concentrated access to trauma surgeons who make life-or-death equipment decisions for Level I and II trauma centers. January timing hits beginning-of-year budget cycles.
Why Skip
Only one booth size (8x10) with no ability to scale up: if you need an island or 20x20 presence, EAST can't accommodate it. 1,500 attendees is relatively small. AAST (national scope, September) reaches a similar audience with more flexibility.
What should exhibitors know before EAST?
No per-sqft calculations needed. 2026 already passed (January in Atlanta); next is January 2027 in New Orleans.
What is the Buzzbox Score for EAST?
7.3 / 10 (Strong)
7.3 out of 10. A solid, dependable show for the right exhibitor. Carried by data transparency (9.1: booth pricing published and exhibitor prospectus available). The lightest dimension is editorial value (7.0, honest "who should skip" guidance). Concentrated access to trauma surgeons who make life-or-death equipment decisions for Level I and II trauma centers.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead.
Strong (8.7): 65% purchasing authority and 30:1 attendee ratio.
Solid (7.3).
Standout (9.1): booth pricing published, exhibitor prospectus available, and exhibitor count disclosed.
Solid (7.2): non-union venue (simpler, cheaper move-in) and exhibitor-friendly host city.
Solid (7.0): honest "who should skip" guidance and broad device-category relevance.
Solid (7.8): mid-size with room to grow.
When are the EAST exhibitor deadlines?
Detailed deadlines not yet published for EAST. Check the official site for the application window.
Frequently Asked Questions
How much does a booth cost at EAST?
EAST publishes a booth rate we can link to: $5,500 for an entry 10×10 space. That is space rental only. We do not publish an all-in estimate for this show, so budget drayage, electrical, labor, and booth display on top, and confirm current pricing with the organizer.
How many people attend EAST?
EAST draws approximately 1,500 attendees. 1,000+ trauma and acute care surgeons and allied healthcare professionals. EAST is the eastern US counterpart to AAST (national/western focus). Strong practice management and research focus. Conference recently held January 2026 in Atlanta.
When and where is EAST 2027?
EAST 2027 takes place January 12-15, 2027 (New Orleans, LA): 2026 meeting was January 20-23, 2026 in Atlanta. The venue is Atlanta, GA (Signia by Hilton Atlanta, 2026); New Orleans, LA (2027). Eastern Association for the Surgery of Trauma hosts the meeting.
How many EAST attendees have purchasing authority?
About 65% of EAST attendees hold purchasing authority, which works out to roughly 975 effective buyers out of approximately 1,500 attendees. Effective buyers multiplies total attendance by the share of attendees who hold purchasing authority. Both inputs are estimates drawn from organizer reporting and our own exhibitor research, so read the figure as directional rather than exact.
How does Buzzbox Media score EAST?
EAST carries a Buzzbox Score of 7.3 out of 10 (Strong). The score weighs six factors: audience quality, cost efficiency, data transparency, exhibitor experience, editorial value, and growth trajectory. Each factor is scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band, and every conference in our index cleared a relevance bar to be listed, so 7.0 is the floor. On this record the highest is data transparency at 9.1 and the lowest is editorial value at 7.0.