Becker's 2026
By Buzzbox Media · Last reviewed August 3, 2026
What is Becker's?
Direct access to 3,500+ hospital C-suite executives (CEOs, CFOs, CMIOs) in one hotel over four days. 840+ speakers create a content-rich environment where exhibitors can participate in panels and roundtables, not just staff a booth. The Becker's media ecosystem (newsletters reaching 500k+ healthcare executives) amplifies your presence long after the event ends.
What are the key facts about Becker's?
- Host organization: Becker's Healthcare
- Primary specialty: hospital administration
- Scale: large
- Geography: North America
- International attendance: ~3%
- See all Hospital Administration & Supply Chain conferences
Which device categories fit Becker's?
Which buyer stages does Becker's fit?
What does Becker's charge for booth space?
Cost not published
Becker's Healthcare does not publish booth pricing for Becker's that we can link to, so we do not list a figure here. We would rather show nothing than an estimate you cannot check. Ask them directly on the Becker's exhibitor page ↗.
Planning the Becker's booth itself? Read our guide to medical conference booth design for booth types, union labor rules, and the corner upgrade.
Who attends Becker's?
3,500+ hospital and health system leaders including CEOs, CFOs, CMIOs, CNOs, and service line executives. 840+ speakers across four days. 250+ exhibitor/sponsor organizations. The 2026 (16th Annual) meeting is sold out. Becker's events are heavily content-driven. The publisher (Becker's Hospital Review) has a massive media reach that amplifies exhibitor visibility beyond the in-person event. Becker's also runs a separate Health IT + Digital Health + RCM Conference (Sep 14-17, 2026).
- Purchasing authority: ~60% of attendees
- Effective buyers: ~2,100
- International attendance: ~3%
Where is Becker's held?
- Venue: Hyatt Regency Chicago, Chicago, IL
- Management company: Becker's Healthcare (self-managed)
- Product theater: Available
Who else exhibits at Becker's?
Exhibitor data coming soon for Becker's.
Is Becker's worth exhibiting?
Why Exhibit
Direct access to 3,500+ hospital C-suite executives (CEOs, CFOs, CMIOs) in one hotel over four days. 840+ speakers create a content-rich environment where exhibitors can participate in panels and roundtables, not just staff a booth. The Becker's media ecosystem (newsletters reaching 500k+ healthcare executives) amplifies your presence long after the event ends.
Why Skip
Hotel-based venue limits booth size and expo floor scale. Heavily skewed toward health system operations and finance: limited clinical or device-purchasing audience. 2026 is already sold out, so planning must start 12+ months in advance. Sponsorship-heavy model means free-standing booth-only options may be limited.
What should exhibitors know before Becker's?
Becker's is a media company that runs conferences, not a trade show organizer. The value is in the content integration (speaking slots, panels, media coverage) more than the expo floor. Plan your exhibit as part of a broader content play.
What is the Buzzbox Score for Becker's?
8.1 / 10 (Excellent)
8.1 out of 10. A top-tier show worth a serious line item. Carried by growth trajectory (9.6: large and well-established and exhibit hall sells out / has a waitlist). The lightest dimension is audience quality (8.0, 60% purchasing authority and large-scale event). Direct access to 3,500+ hospital C-suite executives (CEOs, CFOs, CMIOs) in one hotel over four days.
How we score
Six weighted factors, each scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band. Every show on this list cleared a relevance bar to be included, so 7.0 is the floor; the number tells you how far the leaders pull ahead. A factor we cannot source is left unscored rather than estimated, and the overall score above was set before any figure behind it was withdrawn.
Strong (8.0): 60% purchasing authority and large-scale event.
Not scored on cost: this organizer publishes no booth price we can link to.
Standout (9.0): exhibitor prospectus available, and exhibitor count disclosed.
Strong (8.4): managed by Becker's Healthcare (self-managed), non-union venue (simpler, cheaper move-in), and product theater / demo stage available.
Strong (8.4): solid exhibitor rationale, honest "who should skip" guidance, and product-theater opportunity for thought leadership.
Standout (9.6): large and well-established, exhibit hall sells out / has a waitlist, and ~250 exhibitors.
When are the Becker's exhibitor deadlines?
| Deadline | Date |
|---|---|
| Show Dates | 2026-04-13 to 2026-04-16 |
| Notes | SOLD OUT for 2026 |
Frequently Asked Questions
How much does a booth cost at Becker's?
Becker's does not publish booth pricing we can link to, so we do not list a cost for this show. Rather than estimate one, we point you at the organizer's exhibitor page to request current rates directly.
How many people attend Becker's?
Becker's draws approximately 3,500 attendees. 3,500+ hospital and health system leaders including CEOs, CFOs, CMIOs, CNOs, and service line executives. 840+ speakers across four days. 250+ exhibitor/sponsor organizations. The 2026 (16th Annual) meeting is sold out. Becker's events are heavily content-driven. The publisher (Becker's Hospital Review) has a massive media reach that amplifies exhibitor visibility beyond the in-person event. Becker's also runs a separate Health IT + Digital Health + RCM Conference (Sep 14-17, 2026).
When and where is Becker's 2026?
Becker's 2026 takes place April 13-16, 2026. The venue is Hyatt Regency Chicago, Chicago, IL. Becker's Healthcare hosts the meeting.
How many Becker's attendees have purchasing authority?
About 60% of Becker's attendees hold purchasing authority, which works out to roughly 2,100 effective buyers out of approximately 3,500 attendees. Effective buyers multiplies total attendance by the share of attendees who hold purchasing authority. Both inputs are estimates drawn from organizer reporting and our own exhibitor research, so read the figure as directional rather than exact.
How does Buzzbox Media score Becker's?
Becker's carries a Buzzbox Score of 8.1 out of 10 (Excellent), with one caveat on this record: cost efficiency is not scored, because Becker's Healthcare publishes no booth price we can link to, and the overall score was set before that figure was withdrawn. The factors still scored are audience quality, data transparency, exhibitor experience, editorial value, and growth trajectory. Each factor is scored on a 0 to 100 rubric then normalized to a 7.0 to 10.0 band, and every conference in our index cleared a relevance bar to be listed, so 7.0 is the floor. On this record the highest is growth trajectory at 9.6 and the lowest is audience quality at 8.0.