Compare ACS vs ASTRO

9.5 ACS
10.0 ASTRO
Score
Buzzbox Score 9.5 (Exceptional)10.0 (Exceptional)
Event Details
Dates September 26-29, 2026September 26-30, 2026 (Exhibits Sept 27-29)
Location Washington, DC (Walter E. Washington Convention Center)Thomas M. Menino Convention and Exhibition Center (BCEC), Boston, MA
Scale megamega
Audience
Attendees 11,00011,000
Exhibitors n/a170
Purchasing authority ~50%~45%
Effective buyers 5,5004,950
Costs
$/sqft $43.5$49
10×10 space $4,350$4,900
All-in estimate Est. $8,000-$15,000Est. $12,000-$20,000
Cost per buyer $2.09$3.23

Why exhibit at ACS

The largest general surgery meeting in North America. 80% surgeon audience gives unmatched access to the people who choose instruments, energy devices, and capital equipment for ORs nationwide. High-value face time with department chairs and residency directors.

Why exhibit at ASTRO

The definitive conference for radiation oncology and medical physics. If you sell linear accelerators, proton therapy systems, treatment planning software, radiation protection, or brachytherapy equipment, ASTRO is where department-level purchasing decisions begin. Medical physicists -- who heavily influence capital equipment selection -- attend in force.

Why skip ACS

If your device is specialty-specific (spine, urology, ENT), you'll be lost among 200 exhibitors targeting general surgeons. Smaller specialty meetings deliver more concentrated buyer access for niche products.

Why skip ASTRO

Very narrow audience. Non-radiation-oncology devices have no buyer here. The $49/sqft rate plus $2,000 island surcharge makes it expensive for the audience size. Capital equipment companies (Varian, Elekta, Accuray) dominate the floor.