Compare AACR vs ASTRO

9.1 AACR
10.0 ASTRO
Score
Buzzbox Score 9.1 (Exceptional)10.0 (Exceptional)
Event Details
Dates April 17-22, 2026September 26-30, 2026 (Exhibits Sept 27-29)
Location San Diego Convention Center, San Diego, CAThomas M. Menino Convention and Exhibition Center (BCEC), Boston, MA
Scale megamega
Audience
Attendees 23,00011,000
Exhibitors 600170
Purchasing authority ~20%~45%
Effective buyers 4,6004,950
Costs
$/sqft $48.5$49
10×10 space $4,850$4,900
All-in estimate $9,000 – $16,000$12,000 – $20,000
Cost per buyer $2.72$3.23

Why exhibit at AACR

The world's largest cancer research conference -- 23,000 attendees, 600 exhibitors, 141 countries. If you make diagnostic instruments, genomics/sequencing platforms, liquid biopsy tests, or research reagents, AACR is where the global cancer research community sees your technology. The 6-day format gives more time for meaningful booth conversations than typical 3-day shows.

Why exhibit at ASTRO

The definitive conference for radiation oncology and medical physics. If you sell linear accelerators, proton therapy systems, treatment planning software, radiation protection, or brachytherapy equipment, ASTRO is where department-level purchasing decisions begin. Medical physicists -- who heavily influence capital equipment selection -- attend in force.

Why skip AACR

AACR is a research conference, not a clinical buying show. Purchasing authority is low (~20%) because the audience is predominantly academic researchers and scientists, not practicing oncologists with capital budgets. If you need same-quarter device sales, ASCO or ASH is a better fit. The exhibit floor also competes with 730 speaker sessions for attendee attention.

Why skip ASTRO

Very narrow audience. Non-radiation-oncology devices have no buyer here. The $49/sqft rate plus $2,000 island surcharge makes it expensive for the audience size. Capital equipment companies (Varian, Elekta, Accuray) dominate the floor.