Compare AACR vs RSNA
| 9.1 AACR | 10.0 RSNA | |
|---|---|---|
| Score | ||
| Buzzbox Score | 9.1 (Exceptional) | 10.0 (Exceptional) |
| Event Details | ||
| Dates | April 17-22, 2026 | November 29 - December 3, 2026 |
| Location | San Diego Convention Center, San Diego, CA | Chicago, IL (McCormick Place) |
| Scale | mega | mega |
| Audience | ||
| Attendees | 23,000 | 38,000 |
| Exhibitors | 600 | 650 |
| Purchasing authority | ~20% | ~78% |
| Effective buyers | 4,600 | 29,640 |
| Costs | ||
| $/sqft | n/a | $41.25 |
| 10×10 space | n/a | $4,125 |
| All-in estimate | n/a | n/a |
| Cost per buyer | n/a | n/a |
Why exhibit at AACR
The world's largest cancer research conference: 23,000 attendees, 600 exhibitors, 141 countries. If you make diagnostic instruments, genomics/sequencing platforms, liquid biopsy tests, or research reagents, AACR is where the global cancer research community sees your technology. The 6-day format gives more time for meaningful booth conversations than typical 3-day shows.
Why exhibit at RSNA
Largest radiology gathering in the world. Essential for imaging equipment, contrast media, AI/digital health in radiology, and radiation protection vendors. Decision-makers come to see and touch new tech.
Why skip AACR
AACR is a research conference, not a clinical buying show. Purchasing authority is low (~20%) because the audience is predominantly academic researchers and scientists, not practicing oncologists with capital budgets. If you need same-quarter device sales, ASCO or ASH is a better fit. The exhibit floor also competes with 730 speaker sessions for attendee attention.
Why skip RSNA
Wrong audience for non-imaging device companies. Booth costs are brutal for first-timers.
Long-term partners
INFAB (10+ years) • AAGL (8+ years) • True Digital Surgery